Dulux (BBH)
Your World in Colour
Print | Social | OOH
A multi-media, interactive campaign promoting Dulux’s roller-tester by showing the beauty of the world through colour swatches.

Dulux feature photographers on their social and in print, using their photography to show the range of colours you can order a ‘colour-roller tester’ for.
Advanced Ocean billboard technology encouraging passersby to connect to the billboard wifi and choose their favourite swatch colour from a custom landing page. As the sky changes the billboard changes in real time.